MedaSystems
brand identity | website design | client-based for early start-up
Increasing access to experimental therapies and treatments from pharmaceutical manufacturers.
Role
Lead Designer
Customer Relations
Created with
Freelance with Leona Das
Meet MedaSystems, a cloud-based solution designed especially for the world of pharmaceutical manufacturing. The platform bridges the gap between life science businesses and healthcare providers, making it easier for them to come together and enable access to cutting-edge experimental treatments. The dedicated executive team at MedaSystems realized the importance of a polished brand image and an online presence, so they brought us in to give their company the professional look it deserved while also reaching a broader audience.
About the project
Entering the project, our objective was to facilitate the MedaSystems team in clarifying their values and vision and then bringing to life visuals and content that aligned with what they decided on. We began by identifying these core values for the company.
Core values
Offer hope
Patients and physicians who seek Expanded Access often have very few options so MedaSystems seeks to offer hope in critical circumstances.
Innovate
Working at the intersection of policy and medicine requires and new perspective, one MedaSystems aims to bring to the industry.
Simplify
Navigating the strategic and ethical decisions of pre-approved therapies requires a simple and straightforward approach.
Brand design principles
Professional | Innovative | Compassionate
The brand
